The Spark plan
Spark
Done-for-you local SEO and Google Business Profile management.
$597/mo Month-to-month. Cancel anytime.
See what's included
Built for Dallas–Fort Worth concrete contractors who want consistent inbound calls from Google. Productized, predictable, no contracts.
Get my free auditThe Spark plan
Done-for-you local SEO and Google Business Profile management.
Each month, here's exactly what gets done.
We rebuild your GBP from the ground up — description, categories, services, products, and photos — to maximize visibility in the Map Pack and improve your impression-to-call rate.
FrequencyComprehensive setup at onboarding, ongoing optimization monthly
Weekly Google Business Profile posts that showcase recent projects, share offers, and answer common questions. Each post is written to drive engagement and signal active business status to Google.
FrequencyOne post published weekly
An automated system that turns completed jobs into 5-star reviews on autopilot. We set up the workflow, integrate with your existing job-completion process, and monitor performance monthly.
FrequencyTriggered automatically per completed job
We build and maintain your business listings across 50+ local directories, ensuring NAP (name, address, phone) consistency — a key local SEO ranking factor.
FrequencyInitial build in first 90 days, ongoing maintenance
We research, write, optimize, and publish one full SEO article to your site each month — targeted at commercial intent keywords your prospects actually search.
FrequencyOne article published monthly
A clear, jargon-free report emailed to you on the 5th of each month showing rankings, GBP impressions, calls, direction requests, and website traffic — plus what we worked on and what's next.
FrequencyEmailed on the 5th of each month
Email me directly. No account managers, no ticket queues, no chatbots. Questions answered within 24 hours on business days.
FrequencyAs needed
Honest about scope. We focus on what we're great at and refer the rest.
Google Ads, Meta Ads, anything paid. We focus 100% on organic. If you want paid, we can recommend a partner who specializes in contractor paid media.
We work with your existing site. If you need a website rebuild, we can refer you to a designer who works with contractors.
We post on Google Business Profile. We don't manage your Facebook, Instagram, or other social channels.
Out of scope. Tools like Mailchimp or HubSpot handle this better than a marketing agency.
Not our focus. Plenty of great DFW designers if you need branding work.
Lucent serves concrete contractors across the Dallas–Fort Worth metro, including Plano, Frisco, McKinney, and Carrollton.
Start with a free audit. We'll show you where you stand on Google and what's missing — in 48 hours, no sales call.
Get my free audit